Program Agenda

6.00 PM

Registration, Welcome Drink,
& Networking

6.30 PM

Welcome Address
P. Thomas,
CEO, Voxtron

6.40 PM

Inauguration & Felicitation


Tracy Reynolds,
Consul General of Canada to the United Arab Emirates in Dubai and the Northern Emirates

6.50 PM

Keynote Address


Vincent Mifsud,
Global President, Enghouse Systems Limited

7.05 PM

Keynote Address


Arif AlMalik,
Chief Digital Products Officer, Moro Hub

7.20 PM

Fireside Chat


Usman Wattoo,
Regional Vice President – Middle East,

7.30 PM

Product Walkthrough


Shyam Ravindran,
Director, Projects, Voxtron

8.00 PM

Expert Panel Discussion


Adoption of AI in Contact Center – Trends & Challenges

8.30 PM

Q&A Session

8.45 PM

Networking Dinner

Inauguration & Felicitation

Tracy Reynolds is the Consul General of Canada to the United Arab Emirates in Dubai and the Northern Emirates. He holds a BA Honours in International Studies from the University of Saskatchewan (1993) and an MA in History from the same university (1995). Reynolds joined the Department of Foreign Affairs and International Trade in 1996 and has since held various roles, including Executive Director of the Multi-Industry Sectors Division (2017-2019) and Director of Investor Services Division (2015-2016) at Headquarters. 

His overseas postings include serving as Trade Commissioner in Moscow, Russia (1998-2001), Senior Trade Commissioner in Damascus, Syria (2002-2004), Kuala Lumpur, Malaysia (2007-2010), and Jakarta, Indonesia (2012-2015). Prior to his current role, Reynolds served in Tokyo, Japan (2019-2022) as Minister (Commercial). Before his diplomatic career, he served in the Canadian Armed Forces Reserves in the North Saskatchewan Regiment (mechanized infantry) from 1987 to 1993. 

Reynolds has received several awards, including the Ken Sunquist Award for Service Excellence in International Trade in 2015. He is married to Tavia and they have three children.  


Tracy Reynolds

Consul General of Canada to the United Arab Emirates in Dubai and the Northern Emirates

Keynote Speakers


Vincent Mifsud

Global President, Enghouse Systems Limited

As the President of Enghouse Systems Limited, Mr. Mifsud oversees global sales, operations, product development, and finance. With a wealth of experience in the software industry, he has held key leadership positions, including Chief Executive Officer of Scribble Technologies, Chief Executive Officer of Genesis, Chief Operating Officer of Pivotal Corp., and Chief Financial Officer at Rand Technologies. 

Throughout his career, Mr. Mifsud has been instrumental in driving the financial performance and organic growth of enterprise software companies. He has a strong track record of successfully completing and integrating acquisitions, raising over $250 million in capital, and leading two initial public offerings. 

Mr. Mifsud is a Chartered Accountant and holds a Bachelor of Commerce degree from the University of Toronto. His strategic vision and financial acumen make him a valuable asset to Enghouse Systems Limited. 

With over 25 years of experience, AlMalik is a seasoned techno-commercial leader in technology and digital transformation. His expertise extends to the regional ICT landscape, where he has garnered extensive knowledge. As a digital strategy consultant, he specializes in aiding private enterprises and government entities in their digital transformation journey, leveraging emerging technologies such as cloud, artificial intelligence (AI), blockchain, machine learning, and the Internet of Things (IoT). 

AlMalik’s role at Moro Hub involves enabling organizations to enhance customer experiences and establish strong digital reputations through technology implementation. Prior to Moro Hub, he held key positions at leading firms including the Emirates Telecommunication Group Company (Etisalat) and Roads & Transport Authority, Dubai (RTA). His work involved assisting external and internal clients in achieving their digital transformation strategy and objectives, solidifying his reputation as a trusted advisor in the field. 


Arif AlMalik

Chief Digital Products Officer, Moro Hub

Fireside Chat


Usman Wattoo

Regional Vice President – Middle East,

Usman Wattoo, Vice President of Sales at, is a highly accomplished senior sales leader with a proven track record of driving revenue growth and successfully leading regions and territories. With over 20 years of experience in sales, Usman brings a wealth of knowledge and a comprehensive understanding of business applications such as ERP, CXM, BI, and Conversational AI, and their transformative impact on businesses. 

Usman has a deep understanding of key industries in the MENA region, including BFSI, Retail, Oil & Gas (E&P and Services), Healthcare, Manufacturing (EPC, ETO, MTO, MTS), Hospitality, Asset Management, and Enterprise Services. His 14+ years of experience working with large multinationals in the Middle East & Africa make him an ideal candidate for regional sales and leadership positions. 

Recognized for his exceptional leadership skills, Usman has demonstrated the ability to build high-performing regions, fostering a culture of collaboration, innovation, and customer-centricity. He empowers his team members and supports the ecosystem to excel by providing guidance, support, and ongoing training to ensure optimal performance and consistent achievement of sales targets. 

A persuasive communicator and skilled negotiator, Usman excels in building strong relationships with key stakeholders, including C-level executives and decision-makers. He has a proven track record of effectively demonstrating the value and ROI of solutions, enabling clients to realize the transformative potential of business applications in their businesses. 

Technical Panel Speakers

Mr. Ali Aljariri is a senior manager within the Digital Business team, bringing over 12 years of extensive experience in contact center technology, networks, data centers, telecommunications, and digital products. At Moro Hub, he plays a pivotal role in collaborating with the business team to pinpoint and capitalize on growth opportunities alongside business development professionals. 

Ali excels in establishing and cultivating relationships with potential clients, partners, and stakeholders to bolster business growth and enhance revenue streams. His dedication to leveraging the latest state-of-the-art technology ensures that Moro Hub’s customers are empowered to maximize their technological capabilities and stay ahead in the digital landscape. 

Ali Aljariri

Senior Manager of Digital Business, Moro Hub

Adam Docrat

Head of Information Technology – GCC, Chemist Warehouse

Adam Docrat is a seasoned Director of Information Technology at GCC with Chemist Warehouse, boasting a rich history of working across the Health, Medical, and Retail sectors. His skill set includes proficiency in Negotiation, Microsoft Dynamics, Management, Project Implementation, and Training. 

A strong professional in the field of information technology, Adam holds a Bachelor of Science (BSc) (Hons) degree focused on Information Systems (Networks). His expertise lies in leveraging technology to drive operational efficiency and enhance business processes, making him a valuable asset in the ever-evolving landscape of IT management. 

Anas Mistareehi is an approachable yet visionary leader with a strong connection to the ever-evolving world of insurance. He has dedicated his career to simplifying and enhancing the industry through the lens of technology, particularly within the GCC region. 

Serving as the Founder & CEO of eSanad, the digital innovation arm of Success Insurance, Anas has made significant strides in bringing technology-driven transformation to the industry. His flagship product,, is a customer-centric e-insurance platform designed to provide seamless and efficient insurance solutions. 

Before his venture with eSanad, Anas’ journey in the insurance world was marked by significant contributions and team collaboration at esteemed organizations. His roles include serving as Chief Operating Officer at Al Wathba National Insurance Company (AWNIC), Head of Business Development at AXA Insurance (Gulf), and Deputy Head of Operations at Abu Dhabi National Insurance Company (ADNIC). 

Anas Mistareehi

CEO, eSanad

More than just a figurehead, Anas has demonstrated a consistent commitment to innovation and advancement within his field. He has been recognized for his willingness to embrace change and risk, which has led to the development of multiple technologies and operational improvements.  

As an engaging and insightful keynote speaker, Anas has enriched various conferences and insurtech events. His down-to-earth approach and keen insights have helped others understand the potential of technology in shaping the future of the insurance industry. Anas’ enthusiasm for digital innovation extends beyond the conference room. A passionate advocate for emerging technologies like Blockchain, Machine Learning, and Artificial Intelligence, he works tirelessly to integrate these tools within the insurance sector, enhancing efficiency and customer experience.  

His passion for technology is matched by his love for people, especially his customers. By focusing on their needs, Anas ensures that all transformation efforts aim to enhance experiences and meet expectations, a philosophy that he encourages throughout his team at eSanad.  

Holding degrees from the Chartered Insurance Institute London (CII) and a Bachelor of Applied Sciences (B.A.Sc.) in Business Networking & Systems Management from Philadelphia University, Anas combines formal education with real-world application, building credibility and trust within the field of Insurtech. 


Shafique R Ibrahim  

Partner – Global Fintech & Payment Advisory, Walvat 

With over 22 years of experience in the payment industry, Shafique is a digital transformation and payment leader who has held notable positions as CIO, CDO, and CEO. He has spearheaded advancements in Fintech and payments, working with banks, financial institutes, fintech startups, and government entities globally to enable cross-border payments and seamless payment services. 

Shafique has played a pivotal role in the overall digital transformation of one of the largest money remittance and payment organizations in the Gulf region. He holds a Master’s degree in Information Technology and industry certifications in project management and cybersecurity. A member, advisor, and global speaker on innovations in digital payments and financial technology, Shafique has been honored with CIO and CXO awards at several forums for innovating payment products and services. 

As a payment consultant and advisor, Shafique has collaborated with renowned global remittance service providers to enhance their online remittance channels and introduce open banking platforms. He has also worked with fintech companies from India, the UAE, the US, and Tajikistan to develop and execute digital payment and international remittance strategies.

Product Walkthrough

Shyam Ravindran is the Director of Projects at Voxtron, bringing over two decades of dedicated experience to his role. Shyam specializes in pre-sales, design, and implementation of customer interaction solutions. Throughout his career, he’s had the privilege of serving as a key figure at Voxtron, contributing significantly to its growth and success. 

In addition to his extensive background in contact center technology, Shyam brings a wealth of expertise in Conversational AI. This includes leveraging natural language processing and machine learning to enhance customer interactions and streamline operations. His experience in Conversational AI complements his proficiency in contact center solutions, allowing him to offer comprehensive strategies that empower businesses to deliver personalized, efficient customer experiences. 

Shyam is committed to staying at the forefront of technological advancements, ensuring that his clients benefit from the latest innovations in both contact center and Conversational AI domains. His tenure at Voxtron reflects a track record of excellence in service delivery, innovation, and building lasting partnerships with clients. 

Shyam Ravindran

Director, Projects, Voxtron 

Master of Ceremonies

Alexandra Topalian 

International MC, Moderator 

Alexandra Topalian is an International MC, Moderator, and Presenter, born in Montreal and holding Canadian and French nationalities. Currently based in Dubai, she covers events across Europe, the Middle East, and Africa. Alexandra is fluent in English, French, and has a good command of Spanish. 

With a rich background in event hosting, Alexandra has chaired numerous conferences including GITEX Dubai and Morocco, Leap, GCF Saudi Govt, Blackhat, Saudi Film, CYSEC, DWP, Cityscape KSA, Intersec, ITP, Green Hydrogen Summit, COP28, and Arab Health, among others. 

She serves as an International Conference MC (Presenter) and Panel Moderator, leading discussions across a wide range of industries including Technology, Urbanism, ESG, Telecom, Banking, Fintech, Digital Transformation, Cybersecurity, Construction, Building & Infrastructure, Hospitality, Marketing & Martech, CX, Procurement, Oil & Gas, Health, Education, Energy, AI, and Web3. 

In addition to her conference roles, Alexandra is experienced in hosting gala dinners, awards ceremonies, annual general meetings, product launches, and offers corporate podcasting services. Her versatile skills and international experience make her a sought-after professional in the events industry. 


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